Why would a parent hire a private counselor to help their teenager through the college admissions process? Many are puzzled by this question. I once wondered the same thing. After all, every high school worth its salt has a college counselor on staff—sometimes several of them. Can’t these professionals help their students ace the process without outside assistance? In theory, yes. In reality, it’s not that simple.
A high school counselor—whether at a private or public school—must represent the interests of the entire school, not just those of an individual student. That means getting the largest possible number of graduating seniors into college. The school’s success or failure is judged in the aggregate, not by one, two or even a handful of seniors.
Playing the numbers game
In part, it’s a numbers game—a matter of probabilities. To succeed, a high school counselor needs to prod each student toward the schools where he or she is most likely to be admitted. And that depends in part on where their classmates are applying. Colleges try to build a freshman class with regional diversity. Even at the best private schools, there’s a limit to how many qualified applicants can be accepted at each college. That means the counselor must distribute their student applicants over a large number of colleges. It won’t do to encourage 25 seniors to apply to Yale, as qualified as every one of those students might be. That would set up too many teenagers and their parents for disappointment. And that’s bad for a school’s reputation. Better to manage expectations by lowering them at the beginning.